[Vic Viper]

https://www.xen***********/sections/news/9388/

link does seem to work, heres the gamespot article:
https://gamespot.com/gamespot/stories...901485,00.html

Playboy has signed a game development agreement with ARUSH Entertainment in conjunction with Groove Games to create, market and distribute a line of videogames on multiple platforms including PC, Sony PlayStation 2 and Microsoft Xbox. Scheduled for release in 2004, the partnership's first game will allow players to walk in the slippers of Playboy founder Hugh Hefner, establishing and building the Playboy empire and living the ultimate Playboy lifestyle. In addition to game industry advertising and merchandising initiatives, ARUSH and Groove Entertainment will aggressively market the game in Playboy magazine and on Playboy.com to support the launch.

"This unique new game based on the incredibly popular Playboy brand will enable game players to become their own Hugh Hefner," commented Jim Perkins, president and CEO, ARUSH Entertainment. "This will be a fun, exciting experience that will challenge players to build their own virtual Playboy empire and live the fantastic Playboy lifestyle, appealing to video game enthusiasts and Playboy fans worldwide."

become your own hugh hefner - INTERESTING.